Models provide curated crypto access for the fast-growing RIA platform whose advisors manage over $8 billion on behalf of clients.
SAN FRANCISCO, April 22, 2026 /PRNewswire/ — Bitwise Asset Management, the global crypto asset manager with more than $11 billion in client assets, and RFG Advisory, the award-winning RIA platform for financial advisors, announced today the rollout of diversified crypto model portfolios to RFG’s 150+ advisors and their clients. For RFG advisors, who collectively manage more than $8 billion in assets, the new offering provides a curated framework for accessing the $2.5 trillion digital asset class on behalf of their clients.
“RFG was built with an emphasis on innovation and growth,” said Rick Wedell, CIO and Managing Partner at RFG, “and one of the areas where innovation has been particularly evident is the crypto space. As awareness of blockchain technology’s benefits and potential grows, we wanted to enable clients and advisors to obtain exposure in a way that was thoughtful and reflective of the complexity of the fast-growing space. Bitwise’s deep understanding of digital assets and thoughtfully designed model portfolios, coupled with the firm’s emphasis on research and education, made the offering a perfect match for RFG’s platform.”
The rollout marks the latest milestone in Bitwise’s entrance into the model portfolio space. Model portfolios have become an increasingly important tool for financial advisors looking to capitalize on third-party expertise in developing client allocations, providing a seamless and scalable way to invest in emerging themes. From 2023 to 2025, assets tracking third-party model portfolios grew from $400 billion to more than $645 billion, a 62% increase.1
Bitwise’s model portfolios leverage the research and specialist expertise of Bitwise to select crypto-themed ETPs for different investor profiles and risk preferences. “Core” models offer broad exposure to the crypto ecosystem, while “thematic” portfolios give investors the ability to fine-tune their positioning by emphasizing specific themes, such as risk-managed exposure or crypto assets beyond bitcoin. The models are monitored and rebalanced systematically to mitigate target portfolio asset-allocation drift.
“One of the things that came through in our conversations with RFG was their sense of crypto‘s potential and the value of a carefully designed framework for investing in it,” said Bitwise CIO Matt Hougan. “With the full force of Bitwise’s team of over 200 professionals devoted to the opportunities in crypto, we’re excited to help RFG advisors and their clients gain exposure to one of the most exciting asset classes in a smart, thoughtful way.”
To learn about Bitwise Model Portfolios, visit https://bitwiseinvestments.com/models or contact Stephen Degnan, Bitwise’s Head of Key Accounts, at stephen@bitwiseinvestments.com.
RISKS AND IMPORTANT INFORMATION
Investing involves risk, including the possible loss of principal. Prior to making any investment decision, each investor must undertake its own independent examination and investigation, including of the merits and risks involved in an investment, and must base its investment decision, including a determination whether it would be a suitable investment for the investor, on such examination and investigation. Prospective investors must not construe the contents of this Presentation as legal, tax, investment, or other advice. Each prospective investor is urged to consult with its own advisors with respect to legal, tax, regulatory, financial, accounting, and similar consequence of any investment, the suitability of the investment for such investor, and other relevant matters concerning an investment. Do not place undue reliance on this Presentation.
Nothing contained herein is intended to predict the performance of any investment. There can be no assurance that actual outcomes will match the assumptions or that actual returns will match any expected returns. Historical performance of sample portfolios has been generated and maximized with the benefit of hindsight. The returns do not represent the returns of an actual account and do not include the fees and expenses charged by funds. Past performance is no guarantee of future results.
The opinions expressed herein are intended to provide insight or education and are not intended as individual investment advice. Bitwise does not represent that this information is accurate and complete and should not be relied upon as such. Any use of this Presentation is on an “as is” and “as available” basis and is at the user’s sole risk. The information in this material is for discussion purposes only and no representations or warranties are given or implied. The information contained in this Presentation is subject to further discussion, completion, and amendment. This material represents an assessment of the market environment at a specific time and is not intended to be a forecast of future events, or a guarantee of future results. This information should not be relied upon by the reader as research or investment advice regarding the funds or any security in particular. All of the information presented herein is subject to change without notice.
Certain of the Bitwise investment products may be subject to the risks associated with investing in crypto assets, including cryptocurrencies and crypto tokens. Because crypto assets are a new technological innovation with a limited history, they are a highly speculative asset. Future regulatory actions or policies may limit the ability to sell, exchange or use a crypto asset. The price of a crypto asset may be impacted by the transactions of a small number of holders of such crypto asset. Crypto assets may decline in popularity, acceptance or use, which may impact their price. The technology relating to crypto assets and blockchain is new and developing. Currently there are a limited number of publicly listed or quoted companies for which crypto assets and blockchain technology represent an attributable and significant revenue stream.
Media Contact:
Tova Kaufmann
pr@bitwiseinvestments.com
1 Source: Morningstar, “2025 U.S. Model Portfolio Landscape.”
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SOURCE Bitwise Asset Management
