GlobalData Plc: Metaverse to Revolutionize Digital Media

Metaverse is a virtual world where users share experiences and interact in real-time within simulated scenarios

LONDON, June 02, 2022 (GLOBE NEWSWIRE) — The metaverse brings together a range of next-generation technologies from cloud computing to artificial intelligence (AI), blockchain, cryptocurrencies, cybersecurity, the internet of things (IoT), virtual reality (VR), augmented reality (AR), digital twins, and adtech. The metaverse will make digital media experiences more immersive, inclusive, and accessible than today. But it will raise social concerns ranging from data privacy to other forms of online harm.

The Metaverse – Thematic Research report offered by GlobalData Plc provides an overview of the metaverse theme. Furthermore, it identifies the key trends impacting the growth of the theme over the next 12 to 24 months, split into three categories. It also includes analysis of multiple data sets, including patents, jobs, and M&A trends, alongside a timeline highlighting milestones in the development of the metaverse.

Sectors Driving Metaverse Theme

  • Gaming
  • Social media
  • Apparel

The gaming metaverse involves communities built on highly engaging content. The same factors are driving video games to become an ideal starting point for the metaverse. Epic Games, Roblox, and Niantic are leading metaverse development on the back of their massively popular games and global user communities. Blockchain-based games, like The Sandbox and Axie Infinity, are also fueling metaverse development.

For more insights on sectors driving metaverse popularity, download a free report sample

Key Metaverse Technology Trends

  • Virtual and augmented reality
  • Artificial Intelligence (AI)
  • Cloud computing
  • Web3
  • Non-fungible tokens (NFTs)

Key Metaverse Macroeconomic Trends

  • Hype
  • Consumer adoption
  • Advertisements
  • Enterprise adoption
  • The future of work
  • Safety

Key Metaverse Regulatory Trends

  • Net neutrality
  • Data privacy
  • China’s tech regulators

For more insights on trends impacting the metaverse theme, download a free report sample

Metaverse Value Chain

  • Foundation layer
  • Tools layer
  • User interface layer
  • Experience layer

For more insights on the metaverse value chain, download a free report sample

Leading Companies in Metaverse Theme

  • Alibaba
  • Alphabet
  • Apple
  • Epic Games
  • Meta (formerly Facebook)
  • Microsoft
  • Naver
  • Niantic
  • Nvidia
  • Roblox
  • Tencent
  • Unity Technologies

Companies are currently building metaverses around their core competencies while pursuing new use cases to expand their offerings. For instance, Microsoft’s Mesh is based on its competencies in cloud computing, artificial intelligence (AI), and augmented reality (AR). Similarly, Meta is focusing on AI and virtual reality (VR). In short, the metaverse is a convergence of several tech themes, and companies are adopting those that suit their capabilities and objectives. In addition, companies from non-tech sectors are investing in the metaverse to engage with customers, expand brand awareness, and identify new revenue streams.

To know more about leading companies making their mark within the metaverse theme, download a free report sample

Metaverse Market Overview

Key Sectors Gaming, Social Media, and Apparel
Key Technology Trends Virtual and Augmented Reality, Artificial Intelligence (AI), Cloud Computing, Web3, and Non-Fungible Tokens (NFTs)
Key Macroeconomic Trends Hype, Consumer Adoption, Advertisements, Enterprise Adoption, The Future of Work, and Safety
Key Regulatory Trends Net Neutrality, Data Privacy, and China’s Tech Regulators
Value Chain Foundation Layer, Tools Layer, User Interface Layer, and Experience Layer
Leading Companies Alibaba, Alphabet, Apple, Epic Games, Meta (formerly Facebook), Microsoft, Naver, Niantic, Nvidia, Roblox, Tencent, and Unity Technologies

Reasons to Buy

  • The metaverse is an emerging mega-theme involving companies from all technology sectors, including semiconductors, component makers, application software, advertising, and others. Some companies are taking early positions, while others have yet to enter the metaverse. However, their competencies are a natural fit for this developing theme. This report identifies companies that are well-positioned to benefit from the metaverse over the next five years.
  • The recent rise in metaverse investment is driven by progress in underlying technologies such as AI, AR, VR, digital twins, and cloud computing. The COVID-triggered online lifestyle, which will stay in the post-pandemic era, has also been a factor driving the development of the theme.
  • In addition, companies from sectors like gaming, social media, and apparel are also driving the metaverse’s popularity.


Which are the key sectors driving the metaverse theme?
The key sectors driving the metaverse theme are gaming, social media, and apparel.

What are the key technology trends impacting the metaverse theme?
The key metaverse technology trends are virtual and augmented reality, artificial intelligence (AI), cloud computing, web3, and non-fungible tokens (NFTs).

What are the key macroeconomic trends impacting the metaverse theme?
The key metaverse macroeconomic trends are hype, consumer adoption, advertisements, enterprise adoption, the future of work, and safety.

What are the key regulatory trends impacting the metaverse theme?
The key metaverse regulatory trends are net neutrality, data privacy, and China’s tech regulators.

What are the key layers in the metaverse theme value chain?
The key layers in the metaverse theme value chain are the foundation layer, tools layer, user interface layer, and experience layer.

Which are the leading companies associated with the metaverse theme?
The leading companies associated with the metaverse theme are Alibaba, Alphabet, Apple, Epic Games, Meta (formerly Facebook), Microsoft, Naver, Niantic, Nvidia, Roblox, Tencent, and Unity Technologies.

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About us

GlobalData is a leading provider of data, analytics, and insights on the world’s largest industries. In an increasingly fast-moving, complex, and uncertain world, it has never been harder for organizations and decision makers to predict and navigate the future. This is why GlobalData’s mission is to help our clients to decode the future and profit from faster, more informed decisions. As a leading information services company, thousands of clients rely on GlobalData for trusted, timely, and actionable intelligence. Our solutions are designed to provide a daily edge to professionals within corporations, financial institutions, professional services, and government agencies.

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